"With oil and salt, even a boot becomes good."
So goes a proverb less known than the famous “New oil and old wine”. Both contain the same truth: extra virgin olive oil, especially when freshly pressed, is a precious food that deserves to be known and chosen with care.
New oil (or novello) is a genuine product, rich in scents, aromas, and characteristics that can make a difference in everyday dishes.
In this guide, we will delve into everything important to know about choosing new oil, answering the most frequent questions from those wishing to purchase a quality extra virgin olive oil.
Many wonder:
• When is the right time to buy new oil?
• Is it better to choose filtered or unfiltered oil?
• How much does a quality new oil cost?
• Is it normal for the oil to be bitter and slightly spicy?
If you want to know the answers to these and other questions, you are in the right place.
In this guide you will discover:
When to buy it?
Find out the best time to buy new oil and why the months following the harvest are the most anticipated by enthusiasts.
Filtered or unfiltered?
Two different types, both appreciated by consumers. Let’s see what the differences are and how to choose the one best suited to your taste.
How much does it cost?
What is the right price for a quality new oil and which factors actually affect its value.
Why does it sting?
Are bitterness and spiciness defects or qualities? Find out why these characteristics are often an indication of freshness and high polyphenol content.
Why is it fruitier?
Freshly pressed, the oil preserves to the maximum the scents, aromas, and vegetable notes that tend to fade over time.
Quality?
Origin of the olives, extraction method, and a controlled supply chain are some of the elements that help in choosing a true extra virgin olive oil.
Buying at the Mill?
Origin of the olives, extraction method, and a controlled supply chain are some of the elements that help in choosing a true extra virgin olive oil.
From the olive harvest to your table: here is everything you need to know about new oil.
When to Buy New Oil?
The harvest period and the new oil campaign
The ideal period for the olive harvest generally runs from mid-October until the end of November, reaching the first days of December in some years.
The choice of the exact moment of harvest directly affects the characteristics of the oil. Generally speaking, the earlier the harvest, the more intense, bitter, and slightly spicy the oil will be—characteristics that enhance its personality and aromatic richness.
But can new oil be purchased later as well?
What is often not mentioned is that a freshly pressed extra virgin olive oil, if stored correctly in sealed containers and optimal conditions, maintains its characteristics for a long time.
For this reason, it can also be purchased in the months following the harvest, such as December, January, or February, continuing to preserve much of its organoleptic qualities.
However, if you wish to savor all the intensity and freshness of freshly pressed oil, it is advisable to purchase it in the weeks following the harvest, when it best expresses its aromas and qualities.
To enjoy new oil at its best, the ideal period is from late October to early December.
When does new oil stop being new?
If stored correctly, freshly pressed extra virgin olive oil can maintain its characteristics of taste, aroma, and freshness for a long time. However, as the months pass, the natural oxidation process gradually leads to a loss of the organoleptic qualities that characterize new oil.
When does it go rancid?
Generally speaking, the first signs of decay begin to appear starting from the eighth or ninth month after milling, although much depends on the quality of the oil and the storage methods.
Over time, scents, aromas, and freshness tend to fade until reaching, in the worst cases, the rancidity of the product.
How to recognize rancid oil?
An oil that has lost its quality is easily recognized by some obvious signs: unpleasant odor, loss of freshness, and an unpleasant taste on the palate.
For this reason, it is always discouraged to mix old oil and new oil, as you risk compromising the quality and characteristics of the freshly pressed product.
A good oil should be consumed fresh and stored with care to best appreciate all its qualities.
Unpleasant odor
The oil loses its natural scents and develops unpleasant notes.
Altered flavor
Freshness and aromatic harmony decrease.
Never mix old and new
You risk compromising the quality of the freshly pressed oil.
"New oil must be respected and stored well. Only then does it maintain all its freshness and organoleptic properties"
The advantages of buying oil directly from the mill
Behind every bottle of Contedoro EVO Oil there is a controlled supply chain, careful processing, and a continuous search for quality.
That is why choosing an oil purchased directly from the producer can make a difference.
Selected Italian olives
We exclusively use Italian olives from the local territory, carefully selected before processing to guarantee an authentic and quality product.
Controlled supply chain
Every batch of olives is subjected to checks throughout the production chain, from harvest to transformation into extra virgin olive oil.
Cold extracted
The oil is obtained exclusively through cold pressing, a method that helps preserve the aromas, scents, and polyphenols naturally present in the olives.
Quality before yield
We do not aim for the maximum quantity of oil obtainable from the olives, but for the best possible quality of the final product, prioritizing taste, freshness, and organoleptic characteristics.
From the mill to your table, without compromises on quality.
How much does a good new oil cost?
When purchasing food for your table, price is certainly an important element. However, when talking about quality extra virgin olive oil, it is fundamental to understand what lies behind the cost of a bottle.
Generally speaking, the correct price for a quality new oil ranges between €12 and €16 per liter, depending on the year, the olive variety, and the production techniques used.
Behind this value are the care of the olive groves, the olive harvest, the processing in the mill, the cold extraction, and all the attention necessary to obtain an authentic and superior quality product.
Conversely, on the shelves of large-scale retailers, it is possible to find extra virgin oils offered at much lower prices. In these cases, it is always appropriate to carefully evaluate the origin, the source of the olives, and the characteristics of the product.
As past generations often reminded us:
“You can save on clothing, not on food.”
Because when it comes to nutrition, quality always represents the best investment.
If you wish to discover how we work and how our new oil is born, watch the short video filmed directly in our mill.
Quality can be seen. But above all, it can be tasted.
Indicative price of a quality new oil
€12 – €16 per liter
In conclusion, we invite you to contact us with any questions or doubts. We will be truly happy to help you in choosing your new Extra Virgin Olive Oil.
If, instead, you already have clear ideas, you can proceed directly to pre-order or order your new oil by filling out the fields at the bottom of this page.
The short video you find below was filmed directly in our mill, watch it! It will show you in a few seconds how we work.
The advantages of New Oil
Good for your health
New EVO Oil is rich in antioxidants and components with hypotensive and anti-inflammatory functions.
Rich in aromas and flavors
Extra Virgin olive oil, especially when freshly pressed, has a bitter, spicy flavor.
Cold extracted
The extraction method at less than 27°C keeps all the nutritional characteristics of the EVO oil unaltered.
Here's what those who have tasted our extra virgin olive oil say
It’s the first time I’ve ordered from this company but I was very satisfied. Precise, fast. The goods perfectly packaged. Thank you
– Patrizia Keller
Extremely punctual order, I already know this oil mill and it has very high quality products
– Mario Russo
I have purchased from Contedoro several times and have always been satisfied. Excellent product, attractive prices, precise and punctual shipments.
– Daniela
Already purchased in the past with great satisfaction: very good oil at an extremely advantageous price!
– Fabrizio
Order fulfilled with precision and immediacy. Fast delivery. Keep it up.
– Biagio Ponticelli
Courtesy, impeccable service and above all excellent quality of the Ravece oil – top
– Alec Orsi
Pre-order New oil today and you will have the following advantages
Locked-in Price
If you pre-order the new oil from the oil campaign, you will have a locked-in price.
No Advance Payment
When the oil is ready, and therefore at the time of shipping, you will be contacted to agree on the payment method.
Shipping 24h after pressing
Shipping will take place at most 24h after the olives are pressed! You will have the opportunity to taste a freshly pressed Extra Virgin Olive Oil!
Free Shipping in Italy
Only for those who pre-order the Extra Virgin Oil from the new oil campaign, shipping will be free in Italy!
Pre-order your oil now
Pre-order your New Oil by filling out the form below.
As soon as we begin the olive harvest, we will contact you to inform you about the availability of the freshly pressed oil.
By pre-ordering in advance, you can benefit from certain conditions reserved for you:
• Priority on the purchase of New Oil
• Price locked at €12 per liter
• Free shipping
• A small gastronomic gift selected by us
The conditions reserved for those pre-ordering are valid for orders starting from 10 liters.
The pre-order does not involve any obligation to purchase.